Significant Change For the Barbie Brand: Barbie Now Has a New Range of Body Types!
This is some fun product news! Mattel has finally answered the global demand for dolls, which reflect real…
Transform Awards 2016/2017: Rewarding the Best Brand Work Around the World!
Have you implemented a strong strategic and creative brand development project within the last 18 months? Keep on…
Beauty booking site Wahanda rebrands as Treatwell
After a major acquisition and expansion during the past year, the website offering reductions for hair & beauty…
Vueling airline searched for anonymous heroes that deserve a plane in their latest campaign
Some people do extraordinary things on a daily basis and never expect anything in return. Spanish airline Vueling…
Join -The Branding Hub- our new LinkedIn Group!
Hello Branding lovers! We are happy to announce the creation of our new LinkedIn Group: The Branding Hub!…
Sponsors of the COP 21 mocked through 600 provocative fake ads in Paris
On the eve of the 2015 United Nations Climate Change Conference (COP 21) in Paris,more than 600 artworks…
5 Must-see Emotional Christmas Ads for 2015
Brands have already gotten into the Christmas spirit, with the annual avalanche of heart-wrenching TV commercials. Christmas ads…
Interview with Jay Schwartz on Branding for the Hospitality Industry
Today, we are happy to unveil our recent interview with Jay Schwartz, founder, chief creative officer, and visionary behind…
What Is Branding?
Unsure about the meaning of “branding”? Don’t worry! Branding is one of those marketing concepts that are a…
Alphabet: the new surprising Google brand architecture
Last week, Google surprised everyone with the announcement that it is rebranding itself as Alphabet and hence changing…