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Advertising
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Discover the latest insights and strategies in advertising to boost your brand’s visibility. Read our comprehensive articles on advertising to stay ahead of trends, learn innovative techniques, and hit your marketing goals.
Some of the Best Adverts We Saw During the Olympic Games Rio 2016
This year’s Olympic Games have been a spectacular show of athleticism and a real sense of community. For…
Nike India takes “just do it” to another level as new ad goes viral
Nike’s first Indian campaign Da Da Ding has gone viral, taking the brand to a different level and…
Harley-Davidson Australia and New Zealand, uses social media to target “younger” audience
In a bid to attract a younger audience, Harley-Davidson has embarked on a social media campaign to target…
Barclaycard’s Buzzfeed campaign is to target “younger” shoppers
You wouldn’t be mistaken for thinking that Barclaycard’s brand is more targeted to an older more mature generation. …
Save the Children release shocking video campaign in an attempt to bring the reality closer to home
Children’s charity ‘Save the Children’ have upped the ante when it comes to highlighting their message to the…
Organic Valley Launch New Campaign To Show What We Really Have Time For In The Morning
Many of us like to think we’re living the dream, until reality kicks in and we realise real…
Male grooming brand Axe all set for refreshing new look.
The highly successful Unilever brand Axe (or Lynx as it’s known in the UK) has re-branded and freshened…
Sponsors of the COP 21 mocked through 600 provocative fake ads in Paris
On the eve of the 2015 United Nations Climate Change Conference (COP 21) in Paris,more than 600 artworks…
5 Must-see Emotional Christmas Ads for 2015
Brands have already gotten into the Christmas spirit, with the annual avalanche of heart-wrenching TV commercials. Christmas ads…
The benefit of billboard brand rivalry
For a brand, a well done rivalry can create awareness, as well as presenting brand characteristics such as confidence, intelligence, wit…