New York’s Metropolitan Museum of Art sees their rebrand causing quite a debate
Nobody really likes change and for a long standing popular tourist attraction in New York, changing the branding…
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A Change in Strategy for Grossmünster Church
Attracting visitors from all over the world – Zurich’s Grossmünster Church has become many things to many people. …
Burberry Reach Out To Their Customers In The Digital Space Through SnapChat
Burberry uses snapcode to let instore shopper’s access behind the scenes snapchat content. Not a first for Burberry but…
Name Change and Rebrand for Jaguar Land Rover Heritage
Jaguar Land Rover rebrands and renames its Heritage business to Jaguar Land Rover Classic in a bid to…
Male grooming brand Axe all set for refreshing new look.
The highly successful Unilever brand Axe (or Lynx as it’s known in the UK) has re-branded and freshened…
Brand extension for Amazon: One step too far or all part of their growth strategy?
The global brand who have changed the way people think about shopping have now subtly announced their new…
All change for CBBC logo
For the first time in ten years the popular children’s TV channel, CBBC, has changed its logo in…
How can Sunderland AFC protect its brand reputation after player’s jail sentence?
Recent headlines regarding Adam Johnson, attacking midfielder for Sunderland AFC, 6 year imprisonment for sexually abusing a 15…
Chocolate Meet Pint: When Carlsberg did Chocolate Bars
This year Carlsberg has capitalised on the Easter public holidays which has primarily been dominated by the confectionary…
New brand image for Adam’s Michelin-starred restaurant in the UK
Adam’s is a Michelin-starred restaurant, named UK’s No.1 by TripAdvisor in Birmingham. Originally a pop-up, Adam’s reopened in…