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Zoo Jeans: when lions, tigers and bears become fashion designers
The managers of a Japanese Zoo transformed their lions, tigers and bears into fashion designers for a fundraising…
New services, logo and brand identity for leading employment website Monster.com
On July 1st, Monster.com announced the launch of two new social recruiting services, TalentBin® by Monster and Monster® Twitter Cards,…
Volkswagen Creates a Magazine Ad that Offers a Wi-Fi Connection to Its Readers!
In Brazil, the automobile constructor Volkswagen recently collaborated with the agency AlmapBBDO to create a magazine ad that…
Cif Cleans Up Offensive Graffiti in Romania
Unilever-owned cleaning brand Cif, together with MRM Romania and McCann Bucharest, implemented a campaign that aims to clean…
Brand Extension: Vespa Launches Its First Perfumes
Piaggio, the Italian manufacturer of the iconic Vespa brand of scooters, is diversifying into the perfume industry. Vespa…
How Adidas Brought Back Its Iconic Stan Smith Shoe to the Global Market
Some of you might have noticed that the Adidas Stan Smith is the hardest to find and the…
Samsung To Rebrand London Heathrow’s Busiest Terminal as “Terminal Samsung Galaxy S5”
Heathrow’s Terminal 5 is about to become ‘Terminal Galaxy S5” for two weeks to promote Samsung’s latest smartphone:…
Cebu Pacific Air Creates An Ad Only Visible In The Rain To Boost Its Bookings In Hong-Kong
How can a low-cost airline from the Philippines get the attention of Hong-Kong consumers and make them book…
Birds Eye Creates a Pop-Up Restaurant That Lets Customers Pay with Instagram Pictures
Birds Eye, the famous international frozen food brand, has launched a very creative word-of-mouth generating campaign to promote…
New Nivea Ad Features a Bracelet That Stops Your Children From Running Off at the Beach!
Any parent who goes to a crowded beach constantly needs to face two major concerns: having to keep…