Read More 3 minute read Advertising News Save the Children release shocking video campaign in an attempt to bring the reality closer to home Children’s charity ‘Save the Children’ have upped the ante when it comes to highlighting their message to the… byAmanda WrightMay 20, 2016
Read More 1 minute read Advertising News Marion Cotillard meets Metronomy for Dior’s latest advert video Dior’s latest video clip, Snapshot in L.A, proves how the classic luxury brand manages to find the perfect… byMarion AndrivetNovember 26, 2014
Read More 2 minute read Advertising Digital News Cebu Pacific Air Creates An Ad Only Visible In The Rain To Boost Its Bookings In Hong-Kong How can a low-cost airline from the Philippines get the attention of Hong-Kong consumers and make them book… byMarion AndrivetMay 16, 2014
Read More 3 minute read Advertising Brand Positioning Brand Strategy News Rebrand Air France: Change Is In The Air! Air France recently launched the new ‘Air France, France is in the air’ campaign as part of its… byMarion AndrivetApril 23, 2014
Read More 2 minute read Advertising News Dove Criticized For Its Recent Beauty Patch Experiment Dove’s latest ’Real Beauty campaign’ YouTube video, in which women are tricked into believing they’re wearing medical beauty… byMarion AndrivetApril 16, 2014