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Jaguar Hits the Reset Button and Emerges as a Completely New Brand

byMarion Andrivet

From Decline to Revival: How Downtown Ontario, California Successfully Rebranded Its Image

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The Art of Balancing Long-Term Branding and Short-Term Performance Marketing

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10 Principles of a Purpose-Driven Brand

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LIA Awards – Introducing a New Verbal Identity Category

What About Naming? What about all the words? When London International Awards (LIA) became the first global awards…

byMarion Andrivet

July 19, 2016