Browsing Tag
consumers
4 posts
Uber Logo Change Is Making Uber Users Unhappy
No one likes change especially when you’re so used to clicking on your app of choice which you…
Ten Truths For Targeting The Tufty Club in the UK – Part 2
A few weeks ago, I shared my thoughts about the best ways to market your brand for The…
Ten Truths For Targeting The Tufty Club in the UK- Part 1
Before we start, a note on terminology: Because ‘the middle aged’ is such a dull collective name, I’ve…
Dove Criticized For Its Recent Beauty Patch Experiment
Dove’s latest ’Real Beauty campaign’ YouTube video, in which women are tricked into believing they’re wearing medical beauty…