Read More 3 minute read Brand Visual Identity Logo News Is the new Instagram logo a bit like Marmite, in that people will either love it or hate it? Instagram have decided to revamp their logo to make it a sleeker looking app and more fitting with… byAmanda WrightMay 24, 2016
Read More 2 minute read Advertising Brand Positioning News Male grooming brand Axe all set for refreshing new look. The highly successful Unilever brand Axe (or Lynx as it’s known in the UK) has re-branded and freshened… byAmanda WrightApril 12, 2016
Read More 3 minute read Advertising Brand Positioning Brand Strategy News Rebrand Air France: Change Is In The Air! Air France recently launched the new ‘Air France, France is in the air’ campaign as part of its… byMarion AndrivetApril 23, 2014
Read More 2 minute read Advertising News Dove Criticized For Its Recent Beauty Patch Experiment Dove’s latest ’Real Beauty campaign’ YouTube video, in which women are tricked into believing they’re wearing medical beauty… byMarion AndrivetApril 16, 2014