KFC - The Branding Journal

A leading independent publication about strategic branding worldwide.

Follow

Follow The Branding Journal

Receive our Monthly Newsletter

The Latest

Personality-Based Branding: Connecting with Introverts, Ambiverts, and Extroverts

Unseen Impact: How Website Design Shapes Brand Perception

byMordy Oberstein

Jaguar Hits the Reset Button and Emerges as a Completely New Brand

byMarion Andrivet

From Decline to Revival: How Downtown Ontario, California Successfully Rebranded Its Image

byNicolle Mendoza

Read More

3 minute read

Finger lickin’ good just got real with KFC’s new product launch

We’re all for new product launches and brand extensions but for US fast food chain KFC, have they…

byAmanda Wright

May 19, 2016