Read More 3 minute read Branding Industry News What is the Role of a Brand Manager? – Job Description Brand manager might sound like a glamourous job. To be working on some of the biggest brand names… byAmanda WrightAugust 16, 2016
Read More 3 minute read Brand Visual Identity Logo News New York’s Metropolitan Museum of Art sees their rebrand causing quite a debate Nobody really likes change and for a long standing popular tourist attraction in New York, changing the branding… byAmanda WrightApril 22, 2016
Read More 2 minute read Brand Experience News Chocolate Meet Pint: When Carlsberg did Chocolate Bars This year Carlsberg has capitalised on the Easter public holidays which has primarily been dominated by the confectionary… byAmanda WrightApril 2, 2016
Read More 2 minute read Advertising 5 Must-see Emotional Christmas Ads for 2015 Brands have already gotten into the Christmas spirit, with the annual avalanche of heart-wrenching TV commercials. Christmas ads… byMarion AndrivetDecember 2, 2015
Read More 2 minute read Product Canadian company begs Apple to change their new iPhone’s name Amidst the height of Apple’s newly launched batch of iDevices, a Canada-based marketing firm rallied on the streets… byKaliyah DessaOctober 3, 2015
Read More 2 minute read Advertising News Audi Spain Bets on Olfactive Marketing to Introduce Its New Audi a3 Cabrio It is possible to create very unique and unforgettable experiences through the use of smells, and many brands… byMarion AndrivetAugust 5, 2014