Read More 3 minute read Brand Visual Identity News Packaging Rebrand Absolut Rebrand as Part of Their Global Strategy The Absolut Company are future proofing their business by looking to develop a more sustainable and lucrative brand.… byAmanda WrightNovember 3, 2016
Read More 4 minute read News Rebrand APA launch their new brand identity showing their growing company status One of the largest energy infrastructure networks in Australia has recently launched their new brand strategy and identity… byAmanda WrightJuly 11, 2016
Read More 3 minute read News Will the Co-op’s rebrand give them back their number one spot in the community? Large UK supermarket chain, the Co-op, is undergoing a major rebrand in a bid to remind people that… byAmanda WrightJune 21, 2016
Read More 2 minute read Brand Identity News Rebrand Name Change for RBS – But Will it Help Them Shake Their Tainted Reputation? Most brands aim for global recognition and achievement, but for RBS (Global Banking Group, more commonly known as… byAmanda WrightMay 10, 2016
Read More 4 minute read Case Studies Rebrand Etihad Airways’ Rebranding – Has it paid off? Etihad Airways, established in 2003, is the second largest flag carrier of the United Arab Emirates. They are… byRyan StephenMay 4, 2016
Read More 3 minute read Brand Visual Identity Logo News Uber Logo Change Is Making Uber Users Unhappy No one likes change especially when you’re so used to clicking on your app of choice which you… byAmanda WrightApril 27, 2016
Read More 3 minute read Brand Visual Identity Logo News New York’s Metropolitan Museum of Art sees their rebrand causing quite a debate Nobody really likes change and for a long standing popular tourist attraction in New York, changing the branding… byAmanda WrightApril 22, 2016
Read More 2 minute read Brand Architecture News Rebrand Name Change and Rebrand for Jaguar Land Rover Heritage Jaguar Land Rover rebrands and renames its Heritage business to Jaguar Land Rover Classic in a bid to… byAmanda WrightApril 14, 2016
Read More 3 minute read Brand Visual Identity Logo News All change for CBBC logo For the first time in ten years the popular children’s TV channel, CBBC, has changed its logo in… byAmanda WrightApril 5, 2016
Read More 3 minute read Brand Strategy Case Studies Rebrand How rebranding doubled conversion rate for Potrell Property Buyers Vivo is small, family-run property company that specialises in buying homes fast. Originally known as Potrell UK, the founders decided… byLaura MastersMarch 25, 2016