Read More 3 minute read Brand Visual Identity Logo News Why are MasterCard Changing their Logo After 20 Years? The big financial services organisation, MasterCard has made the decision to refresh their logo after 20 years. MasterCard has… byAmanda WrightJuly 16, 2016
Read More 6 minute read Brand Strategy Case Studies Packaging Rebrand What to Learn From Tropicana’s Packaging Redesign Failure? Tropicana’s 2009 packaging redesign failure is in my eyes one of the most interesting case studies about branding… byMarion AndrivetMay 1, 2015