Read More 3 minute read Brand Identity Brand Positioning News Product Chow Tai Fook Launches New Retail Campaign to Focus on the Origins of Their Diamonds Asian Jewellery brand, Chow Tai Fook, launches a new campaign looking at providing a “retail experience” for their… byAmanda WrightAugust 22, 2016
Read More 3 minute read Brand Experience News Dyson Show Their Innovation in New UK Store Opening Renowned for their innovative engineering, Dyson has now opened its first ever UK retail store. Located on London’s… byAmanda WrightJuly 19, 2016
Read More 2 minute read Brand Experience Brand Image News Apple strengthen their brand experience with new look stores Apple are renowned for being different, for having the stand out, simple yet effective visual identity. Their retail… byAmanda WrightJune 1, 2016
Read More 3 minute read Brand Experience News Not on the High Street extends its brand offline as it celebrates 10 years in business Notonthehighstreet.com has grown in popularity over the years, offering customer a different alternative to your average retail shops. … byAmanda WrightMay 16, 2016
Read More 3 minute read Digital News Max Factor Takes Their Brand to the Next Level by Bringing Their Products to Life in the Digital Space Procter & Gamble brand, Max Factor, are introducing scannable apps onto almost 500 of their cosmetic products, providing tailored… byAmanda WrightMay 3, 2016
Read More 3 minute read Brand Extension News Brand extension for Amazon: One step too far or all part of their growth strategy? The global brand who have changed the way people think about shopping have now subtly announced their new… byAmanda WrightApril 11, 2016
Read More 2 minute read Brand Strategy Case Studies Logo Rebrand New Visual Identity for Australian Office Furniture Retailer Jason.l Jason.L is an Australian online office furniture retailer, founded in 2009. The brand became quickly successful, so in… byMarion AndrivetJune 4, 2014